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Product Manager and Trade Marketing Emploi CDI

il y a 1 mois Autres services Casablanca   106 vues
Détails de l'annonce

Mission :

  • Define country/cluster line up based on base model catalogue including a selection of area SKUs
  • Business case and budget preparation
  • Define preferred launch windows and propose distribution strategy for new products introduced in the country/cluster
  • Deliver country/cluster P&L (up to DCM) per product group and provide input to category P&L
  • Translate push plans into markets
  • Recommend and define PMR strategy/ execution and objectives
  • Analyze competitive marketplace to develop GAP Analysis and identify the need for Product or Brand responses including repositioning or drop-in models
  • Value chains management
  • Propose price positioning and price change scenarios for different country/cluster by category (Recommended retail price)
  • Support on key trade partners meeting preparation and presentation
  • Support marketing manager in category presentation to sales and customers
  • System maintenance for local ranges
  • Coordinate request for samples from country/cluster and send to EMEA HQ
  • Responsible for sales demand forecast and prioritization of product allocations in the country/cluster (S&OP)
  • Support for the preparation of the point of sales material and catalogues
  • Product training to ensure deployment to the sales force and customers
  • Responsible for engaging with local testing institutes and laboratories

Profil recherché :

  • Bachelor or master degree in marketing or any related field
  • Experience as a product manager, category manager, trade management or any similar responsibilities
  • Driving license and means of transport
  • Fluent in English and French (both written and spoken)
  • Ability to build and maintain durable relationships with your stakeholders (internal and external)
  • Excellent analytical skills and ability to understand the market and the competitors to take strategic decisions
  • High sensibility to customer behaviour, capacity to analyze and understand it
  • Proactive and curious
  • Knowledge of Excel (VBA) and SAP is a strong asset
Description de la société
Whirlpool Corporation (NYSE: WHR) est le premier fabricant mondial de gros appareils électroménagers avec un chiffre d’affaires annuel d’environ 20 milliards de dollars, 77 000 employés et 59 centres de fabrication et de recherche technologique en 2019.